Cookie Policy

1. General

Pepicon AB, reg. no 559214-7408 (“we”, “us” or “our”), uses cookies on our website, (the “Website”), in order to optimize the functionality and user experience of the Website by distinguishing different users. The cookies do not contain personally identifiable data, but they enable us to remember your web browser in order for us to adapt the Website to your needs. The cookies being used on our Website are intended to give web browsers access to various functions and services on the Website in order to improve the Website’s general functionality.

2. About cookies

Cookies are small text files with information, which a website you visit stores in your web browser, on your computer, smartphone, tablet or other devices, when you visit such a website via a device connected to the internet. There are two types of cookies and the Website uses both types to optimize your experience of the Website. The types of cookies are the following:

Session cookies are only stored temporarily while you visit the Website and are erased when you close the web browser. Session cookies determines e.g. which language you have chosen; and

Persistent cookies are stored as a file for a longer period of time on your device. The cookies have a set expiration date and will be erased when that date has passed. The persistent cookies can inform you of any changes made on the website since your last visit.

3. Law and regulation

According to the Swedish Electronic Communication Act (Sw. lagen om elektronisk kommunikation) anyone who visits a website must be informed that such website contains cookies, what the cookies are used for and how to avoid them. Visitors to such a website must also leave their consent to the use of cookies.

4. Third party cookies

The Website may contain content and sharing tools from third parties that may place cookies on the Website. We use third party cookies in order for us to evaluate and improve the marketing of our Services as defined in our Terms of Service.

We never sell data to third parties, and it is only used to enhance the visitor’s user experience through more relevant content. We do not have access to and cannot control such third-party cookies or the information that they may collect. If you wish to get information on how such third parties manage their cookies, please visit the third party’s own website.

4.1 Cookies for marketing

Cookies used for marketing are used for advertising and targeted marketing in different channels. Using them, we can understand the interests of visitors and in this way provide a personalized and more relevant experience. Based on your behavior and the pages you visit on our site, you can then see ads tailored to you, on third party sites.

Cookies for marketing do not contain any direct personal information but can identify your browser and device. You will still be able to see our ads even if you choose not to accept these cookies, but the ads may be less relevant to you.

4.2 Cookies for data analysis

In order to gain a better understanding of how users experience our site, we use cookies for advanced analysis and target groups and to measure how users interact with website content. We use Google Analytics to collect data on the Website. These cookies are used to collect information about how visitors use our site and collect information in an anonymous form.

4.3 CRM & newsletter

In order to keep in touch with individuals interested in Pepicon and its news and updates, we use Worldsoft Business Suite (WBS). The Worldsoft Business Suite (WBS) is a CRM (Customer Relationship Management) with which data can be organized and analyzed.

If you send us your personal data via a web form or when placing an order, this data will be stored on the servers of Worldsoft AG. The WBS enables us to divide interested parties and customers into different categories (so-called “group tag”), allowing us to share with you only relevant and tailored information. If you find this information overwhelming or poor relevance, you can always decide to opt out from a specific or all communication from us.

The data you have stored with us will be stored until you withdraw your consent. After revoking your consent, your data will be deleted both from our servers and from the servers of Worldsoft AG. To withdraw your consent, please contact us by email: [email protected].


5. Cookies used on the website

Cookies are not necessary to visit the Website and most web browsers allow you, as a user, to manage your cookie preferences and you have the ability to refuse or delete certain cookies. If you choose to refuse or delete the cookies being used on the Website, you may not get full access to the functions on the Website.

The chart below shows which cookies are used on the Website:


Third Party




GDPR Cookie ConsentWordPress Plugin

Used to store whether or not you have consented to the use of cookies.

One year

cookielawinfo-checkbox-non-necessary / cookielawinfo-checkbox-necessary

GDPR Cookie ConsentWordPress Plugin

Used to store whether or not you have consented to the use of cookies.

One hour


GDPR Cookie ConsentWordPress Plugin

Used to store whether or not you have consented to the use of cookies.

One hour



Fraud prevention and detection from CloudFlare.

30 days


Keeps track of whether the “Request a demo” popup has been shown.

7 days



Fraud prevention and detection from Stripe.

1 year



Fraud prevention and detection from Stripe.

30 mins



Web performance analytics and error reporting from Datadog.

15 minutes


Keeps track of marketing campaigns.

Website visit session